Elixir recognized in the 2021 Gartner Market Guide for Customer Communications Management

This is a great resource for technology leaders to learn how the CCM market is signaling potential shifts towards the customer experience (CX) or digital experience (DX) markets.

Read the report to understand a Gartner perspective on why digital workplace application leaders should:  

"Target cloud deployment by prioritizing interactive document generation capabilities in the near term and batch composition in the medium term."
"Target the use of CCM tools to specific use cases with a business owner (ideally those with visible business relevance, or even a direct-benefit decision maker) in order to overcome apathy and resistance to change."
"Deploy design and authoring tools that share component content across multiple output formats, focusing on responsive design languages such as HTML5."

Read the Gartner Report


"By 2023, over 75% of all customer communication management implementations will be cloud or hybrid solutions."

Key Findings 

"Legacy CCM platforms are being challenged by digital-first solutions, focused on interactive user cases and integration with cloud application vendors. 

 "The customer communication management (CCM) market remains focused on the requirements of highly regulated clients who need high-volume, transactional document generation and output management capabilities. "

"Investment and interest in digital channels has increased —accelerated by consumer preferences caused by the global pandemic — while postal volumes continue to decrease as organizations switch their focus to digital customer experiences. "

We believe you can use this Market Guide to understand how the status of the emerging CCM market aligns with your future plans. In addition, since Gartner has published over 100 Market Guide research notes, IT and strategic leaders can gain a broad view of many markets, including mature and smaller markets, in an easy-to-read format."

Gartner, Market Guide for Customer Communication Management, Tim Nelms, Gene Phifer, 9 June 2021

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.



Elixir Technologies Recognized as a 2020 Gartner Peer Insights Customers' Choice for Customer Communications Management.


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